Matter, Meet Aura

Matter, as we all know from science, is defined as, “physical substance in general, as distinct from mind and spirit; that which occupies space and possesses rest mass, especially as distinct from energy.” But…

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Wonderment cannot be underestimated in everything you send out with the brand of your school, organization or company. Wonderment is a whimsical word, which is why we like it. We’re really talking curiosity that has enough abandon that someone is prone to react, respond, and become engaged.

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Top 10 on Video Strategy

Video strategy is something that is key for any organization. Why? It’s often the driver of social shares, it expounds on emotion and provides a tinge (or more) of wonder about what your particular message really is all about.

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